Dr. Stephen L. Goldstein is the host and executive producer of “Fundraising Success.” He is the author of 30 Days to Successful Fundraising. For his weekly fundraising column, go to www.fundraisingguru.blogspot.com. This week’s program:
1. CONSULTANT’S CORNER: Robert Kutchera, rk@businesshumorsolutions.com: 65% of our messages are non-verbal; cognitive humor and the lost art of listening—getting people’s undivided attention with humor; why fundraising success starts and ends with what goes in one potential donor’s ear not going out the other!
2. Ian Hodder—author of “Feels So Good,” an article on msn.com—the biology of philanthropy, why giving actually makes people physically “feel” good!
3. FOCUS ON A NONPROFIT & ITS SUCCESS—3 SEGMENTS/3 PERSPECTIVES: (A) Charles Robbins, the director of The Trevor Project, charles.robbins@thetrevorproject.org, which provides the only 24/7 suicide & crisis prevention helpline (1-866-4UTREVOR) for gay and questioning youth. ( David Dinielli, crisis counselor on The Trevor Project helpline. (C) Jeffrey Wolff, vice president and financial center manager, Washington Mutual Bank (WaMu)—Los Angeles, presenting sponsor for “Cracked Christmas,” a star-studded event supporting The Trevor Project.
4. Beth Kanter, beth@bethkanter.org: The social life of PowerPoint, collaborating on the Web, unraveling the mystery of (free) googledocs and other applications, your office on the Web, shared document access
5. WEEKLY UPDATE FROM THE CHRONICLE OF PHILANTHROPY: “Blog Beat” with Peter Panepento, www.philanthropy.com/giveandtake: on the blog, www.blog.givewell.com, which identifies and trashes useless research on fundraising, looks for best practices 6. “FREEBIES GALORE”: Jesse Carter of Profit Quests, www.profitquests.com: “The people’s Web site,” links to a wealth of FREE expert advice for nonprofit fundraising success on a wide variety of topics. Focus on his article, “Obstacles of asking for a gift!” & the “security blanket” of pledge cards

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